About Us

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If you've got questions, we'd love to give you some answers. Feel free to contact us on (09) 376 0059

Mission Statement

“CONCISE, CLEAR AND COURTEOUS COMMUNICATION FROM QUOTE TO COMPLETION”

Who are we?

Signcraft is one of Auckland's longest established sign companies - founded in 1949 in the shadow of World War II and the great depression by three tradesmen who wanted to emphasize the “craft” aspect of the trade. Since then there have been many changes in the industry and Signcraft has been there for all of them. They are one of the few sign companies with clients who have been with them 20+ years. 

Their staff currently has over 50 years practical experience in the industry, they are adept at modern signage techniques as well as being one of the few remaining sign companies who are able to offer traditional style “brush work” sign writing.

Signcraft aspires to retain the personal touch of a smaller “boutique” style sign shop, taking time to understand the clients needs and clearly communicating to establish expectations around the process, project completion and timing.

While Signcraft could claim to be a ‘one stop shop’, their team is strong on install ability and problem solving which means they are perhaps strongest on exterior building signage and interior commercial fit-outs, which is now where the company prefers to focus.

Signcraft has shifted a handful of times over the years but has always been around the Grey Lynn area and today occupies a 500m2 premises in Putiki Street. They are well located to serve central Auckland, but also have customers from Pukekohe to the Hibiscus Coast and even nationwide which they service with the help of their freight partners and network of contract installers.

In June 2017 Signcraft was purchased by businessman, Benjamin Hartnett, who retained the staff and has brought fresh energy into the company and is intending to fine tune their systems and operations in order to provide even better services and products to clients. 

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09 376 0059